Welcome to the BUILD DIARY of Wandering Aimfully! 🏗️ 👫 🎉
Back in 2018, this page you’re currently viewing was our Build In Public project to launch Wandering Aimfully (a “membership community” at that time). What we thought would take 5 weeks ended up taking 5 MONTHS 🥵. We ran into a ton of hurdles and documented the entire build process in the blog posts you’ll find below. We shared the good, the bad, our processes, and a ton more. We hope you enjoy reading through everything!
I'm Jason Zook, a rebellious serial entrepreneur obsessed with doing things differently.
I'm Caroline Zook, an intuitive artist obsessed with helping people live authentically.
Oh yeah, we're married too, or whatever.
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process, launching