Rebecca joins Wandering Aimfully (WAIM)!
She immediately hops in her custom WAIM Dashboard to get her learn on!
First, she checks out the Roadmaps tab, which has pre-made step-by-step to-do lists on popular goals within the Wandering Aimfully (WAIM) community. She selects the “Go from creative freelancer to product maker” roadmap and saves it to her Dashboard. She also clicks the accompanying recommended courses and saves those to her Dashboard too, which she’ll be able to access quickly every time she logs in.
Now, for some support! Rebecca joins the WAIM Slack community to chat with fellow members.
Immediately she finds two other new members that are freelance designers. It feels great to connect with people who are in a similar position and struggling with the same things. Through just a few Slack Direct Messages (DM’s) with fellow designers, she’s able to immediately implement a new process for qualifying new client leads so she’s not agreeing to projects with clients who aren’t able to pay her project rate.After 1 month…Spent on WAIM: $100Made with WAIM: $0Profit: $0Already Rebecca has more clarity and motivation than she’s had in a long time…
1 month as a member
Spent on WAIM: $100; Made with WAIM: $0; Profit:$0
Thanks to her trusty roadmap, Rebecca goes through the Clarity to Scale Workshop to come up with a product idea.
She decides to create a small online course for beginner entrepreneurs about how to create website and social media graphics that stand out. She decides to tailor the course toward the type of clients that inquire about her services but that usually don’t have the money to hire her for custom graphics. This will allow her to be more discerning with her clients and the ones she has to turn away she can point to this course.
Rebecca also goes through Better Branding Course to strengthen her brand positioning, website design, and ideal audience.
The course helps her identify the pain points of this specific customer, and how she’s uniquely qualified to help. She also uses the course content to shift her brand positioning a bit to clearly communicate she doesn’t just do client service work but that she also teaches about simple design principles for beginner entrepreneurs who aren’t that design savvy.After 2 months…Spent on WAIM: $200Made with WAIM: $0Profit: $0It’s only been 60 days but Rebecca finally feels like she’s taking real steps to make the transition she’s been dreaming about…
2 months as a member
Spent on WAIM: $200; Made with WAIM: $0; Profit:$0
Rebecca teams up with a small accountability group in Slack to create her first product, an online course on graphic design, in 30 days!
These break-off groups are always being formed around one of the many products inside the Wandering Aimfully Membership. Rebecca knows if she doesn’t have some form of accountability she won’t make this course happen, so she uses the community as a tool to fuel her progress.
She goes through EasyCourse, which gives her a day-by-day formula for creating and launching a course in 30 days.
EasyCourse has one lesson per day for 30 days so all she has to do is watch the short lesson video, do the daily work and check in with the group. It’s difficult at times to carve out time away from her client work, but having a clearly defined goal is making it easier to manage her time better and practice balance.
At the end of the 30 days, she launches her first course and makes $1,500—which allows her to take on one less client the following month!
She launches her $50 course to a small email list but she still is able to make 30 sales because her audience is highly qualified thanks to her newly re-branded website and blog.After 3 months…Spent on WAIM: $300Made with WAIM: $1,500Profit: $1,200Rebecca is starting to see a return on her WAIM Membership, and scaling back her client work is starting feel much more feasible…
3 months as a member
Spent on WAIM: $300; Made with WAIM: $1,500; Profit:$1,200
With her first product launch under her belt, Rebecca checks out the How Dare You and Imperfect Writer courses to focus on building an engaged audience through unique and valuable content.
She knows the key to recurring income with online courses is a steady source of qualified traffic, so she starts building a content strategy to attract her ideal customers for her graphic design course.
She watches the Future Finding: Scale to Optimization workshop to set up automations that will help her sell her course while she sleeps.
After testing and experimenting with several different automations, she hits on a free email course system that converts to course sales. For the first time in a year she plans a week-long trip where she doesn’t plan to bring her laptop!
By her sixth month, Rebecca’s now making enough money with her monthly course sales to stop taking on new design clients!
She still has two months left to finish up projects, but she’s already working on her second product idea. Using the Make Money Making workshop as her guide, she’s thinking up new ways to combine her graphic design skills and her experience with clients into different product offerings. Downloadable graphic packs, website templates, client onboarding forms…the sky’s the limit!After 6 months…Spent on WAIM: $600Made with WAIM: $7,500Profit: $6,900Rebecca’s now averaging $3,000/month in course sales which now accounts for half her business revenue, but only a quarter of the time her clients require. She’s able to bring more balance to her daily life.
6 months as a member
Spent on WAIM: $600; Made with WAIM: $7,500; Profit:$6,900
Rebecca is now able to keep just 1 to 2 clients on retainer, one of whom she found through the other 400+ members inside WAIM.
For the first time in her freelance design career, Rebecca’s able to choose her clients and be really happy about who she works with. She no longer dreads trying to find her next client because she has two recurring clients who pay her well and give her steady work.
Looking for new ways to expand her audience and promote her flagship course, she starts a podcast and lands her first sponsorship of $1,500.
Through Podcast Like A Boss (inside WAIM), she learned her podcast should fuel her business objectives so she decides to do a show with one new tip per week for how beginner entrepreneurs can improve their website and social graphics. This acts as a magnet for her ideal audience to purchase her course. Using How To Get Sponsorships for Podcasts, she learns how to write pitch emails to brands well-aligned with her audience (like PicMonkey) and this begins an additional revenue stream for her.After 12 months…Spent on WAIM: $1,200Made with WAIM: $15,000Profit: $13,800Rebecca can’t believe how much her business has grown in one year. She went from feeling stuck to feeling in control of her own future.