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Wandering Aimfully: The Show

050 – We Scrapped Part Of Our Big Launch, The Uncertain Times – Ep 10

A weekly series where we share how we're navigating these bizarre times.

Listen to the audio version


Episode Summary

Whenever you’re doing a launch for a product you typically have multiple ideas and plans. For us, we had ONE specific plan that involved something way more hands-on and a ton of extra effort (YouTube Live, promotion, etc). We decided to completely scrap 🙅🏻‍♀️🙅🏻‍♂️ that part of our launch plan to keep our sanity.

If you run your own business or are selling anything, it IS important to make money to be sustainable but *not at all costs.* This is why you put a plan in place well ahead of time and you can adjust on the fly as needed – like we did this week!

We spent some time talking about 👀SALES FUNNELS 👀 and how we’re rethinking these for our own businesses. The subtle reframing to 🌉MARKETING BRIDGES 🌉should help us not get bogged down with negative thoughts about selling, as that even happens to us. Sales funnels/marketing bridges ARE essential to running efficient online businesses and they don’t have to feel gross or sleazy.

We also shouted out more of our new WAIM Coaching members and even included some silly made-up facts about them. #fakeshoutouts

🗣 Leave a comment on YouTube: Are you a “🌺 delicate flower sleeper” or a “🤖 robot sleeper?”

 


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050 – We Scrapped Part Of Our Big Launch, The Uncertain Times – Ep 10

(Big Fat Takeaway)

If you run your own business or are selling anything, it IS important to make money to be sustainable but NOT at all costs.

IT IT
050 – We Scrapped Part Of Our Big Launch, The Uncertain Times – Ep 10

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